📌 What is Facebook Pixel?
Facebook Pixel is a small code that you add to your website.
It helps you understand what people do on your website after clicking your Facebook or Instagram ads.
👉 What it does:
-
Tracks who visited your site
-
Tells you if someone filled out a form or made a booking
-
Helps you show ads again to people who visited but didn’t buy (remarketing)
-
Shows how well your ads are working
Example: Someone clicks your Facebook ad and visits your skin care product site. The Pixel tells Facebook that this person viewed a service page or made a booking.
🛠️ What is Google Tag Manager?
Google Tag Manager (GTM) is a tool that helps you add and manage codes (called “tags”) on your website, without needing a developer every time.
You can add:
-
Facebook Pixel
-
Google Analytics
-
Google Ads tracking
-
and more…
All from one dashboard.
👉 What it does:
-
Let you manage many tracking tools in one place
-
Makes it easier to update or remove tags without touching your website code
-
Helps track events like button clicks, form submissions, etc.
Example: You install GTM once, and then use it to add your Facebook Pixel, Google Ads code, etc., whenever you want—without editing your website again.
🔁 How They Work Together
You can add the Facebook Pixel inside Google Tag Manager.
That means you don’t need to manually copy-paste the Pixel code into your website.
Contact us on WhatsApp: 01619398380
Website:https://samiasultana.com/
Email: samiasultana478@gmail.com